Brand Style Guide
Why have a brand style guide? The most successful companies in the world are the ones with strong branding. Coke, Apple, Nike are just a few examples. These companies each had a strong product …but there are a lot of companies with strong products but poor branding, and you’ve never heard of them. Good, strong consistent branding is what puts – and keeps – your business and its products in peoples’ minds.
Harriman Material Handling has developed a Brand Style Guide to govern the use of digital assets associated with font, logo, color scheme, graphic content.
Harriman Material Handling Logos
Graphic Elements
